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  <title>PERAN PUBLIC RELATION DALAM MEMBANGUN CITRA POSITIF PT. BANK CENTRAL ASIA DI QATAR</title>
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  <namePart>Dian Nurhayati</namePart>
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   <placeTerm type="text">Jakarta</placeTerm>
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   <dateIssued>2025</dateIssued>
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  <languageTerm type="text">Indonesia</languageTerm>
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 <note>Bank Central Asia, tengah menggelar ekspansi perusahaan dengan tujuan menjangkau nasabah corporate di luar negeri khususnya Qatar. Upaya ini mendorong perlunya peran public relations dalam berkomunikasi yang efektif dalam membangun reputasi positif perusahaan dengan berbagai latar belakang budaya di negara-negara yang menjadi target ekspansi.&#13;
&#13;
Kata Kunci: Budaya, Public Relations, Reputasi Perusahaan, Qatar&#13;
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  <topic>thesis</topic>
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  <topic>Corporate Communication</topic>
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  <topic>2025</topic>
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 <subject authority="">
  <topic>Dian Nurhayati</topic>
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 <subject authority="">
  <topic>Deddy Muharman Ph.D</topic>
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